Herb Alpert’s profession began beneath the name Dore Alpert. When his first few releases with RCA Information didn’t gain traction, he was fell through the label. That’s when Alpert joined forces along with his friend Jerry Moss to form an independent label.

Herb Alpert and the Tijuana Brass grew to great achievement with the mid-sixties with pre-orders for his or her album numbering in the thousands. Host Wink Martindale sat down with Alpert and will take listeners on a thrilling trip from those first days to the heights of Alpert’s profession.