Selling the Invisible: A Field Guide to Modern Marketing Audiobook | BooksCougar

Selling the Invisible: A Field Guide to Modern Marketing Audiobook

Selling the Invisible: A Field Guide to Modern Marketing Audiobook

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Offering THE INVISIBLE is a succinct and frequently entertaining look at the unique features of providers and their prospects, and exactly how any support, from a home-based consultancy to a multinational brokerage, can turn more leads into customers and keep them. SELLING THE INVISIBLE addresses service marketing from start to finish. Filled with wonderful insights and written inside a roll-up-your-sleeves, jargon-free, available style, such as for example:

Greatness GETS You Nowhere Focus Groups Don’ts The More You Say, the Less People Hear & Seeing the Forest Throughout the Falling Trees.

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