“We all encounter negotiations every day…If you head into battle with the easy

principles of The One Minute Negotiator at heart, you’ll walk away with what

you want and leave your partner happier for having done the deal.”

-Dave Ramsey, bestselling writer of The Total Cash Makeover

Negotiation impacts every part of our lives, from the deals we strike on the job, to our romantic relationships

with family and neighbors, to the transactions we help to make as customers. However most people

do about THE MAIN ONE Minute Negotiator: Simple Steps to Reach Better Agreements anything they are able to in order to avoid negotiating-it makes them uncomfortable, nervous, even frightened.

This plague of negotiaphobia is what Don Hutson and George Lucas are here to remedy.

Hutson and Lucas tell the story of Jay Baxter, who all sells a lot more than other people in his organization but

finds himself in big trouble because his income are so slim-he’s giving an excessive amount of away to close

the offer. Enter the One Minute Negotiator, who teaches him a three step negotiating procedure that

not merely helps him make even more profit but can be applied anywhere, on the job or off. The main element to the

process is versatility. No two discussions are alike-one strategy cannot suit all. THE MAIN ONE Minute

Negotiator teaches you 4 viable strategies and shows you how to choose the one best

suited to the problem, your own inclinations, as well as the strategy being utilized by the other side.

Besides the obvious benefits, conquering negotiaphobia will reduce your tension level. You’ll

never leave thinking about what you should have asked or what you might have got.

Instead, with the various tools Hutson and Lucas provide, you can confidently and regularly guide any

negotiation to the best possible conclusion.